Twitter Sentiment Analysis: An Examination of Cybersecurity Attitudes and Behavior

Babita Gupta, Shwadhin Sharma, Anitha Chennamaneni

Research output: Contribution to journalArticlepeer-review

Abstract

This exploratory study examines the cybersecurity attitudes and actual behavior over time using the data collected on the social media microblogging platform, Twitter. We plan to use the sentiment analysis and text mining techniques on original tweets related to cybersecurity collected at two different time periods. Upon completion of this research, we would present the analysis of the relationship between the cybersecurity attitudes and behavior and how behaviors may be shaped by the attitudes. This research work aims to contribute to the extant literature in cybersecurity and endeavors to enhance our understanding of cybersecurity attitude and behavior by validating the proposed research model and hypotheses by using real-time, user-generated, social media data.

Original languageAmerican English
JournalDefault journal
StatePublished - Dec 11 2016
Externally publishedYes

Keywords

  • attitudes
  • behavior
  • cybersecurity
  • sentiment analysis

Disciplines

  • Business Intelligence
  • Management Information Systems

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